Mobile phone and new entrants essay

This is not plausible. The company also need to motivate the staff by compensation base and bonus salaryand moral motivation which are compliments, field trips, health care and insurance policy.

It deals with various key issues that a firm needs to look at. For instance, different plan for youngsters, corporate, businesses, SBUs. For example, the rapidly growth in the industry of smart phones and cell phones, it is causes many new entrants coming it and affected a little of sales and revenue growth of TomTom.

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In conclusion, the buyers have a high amount of power because of the other handsets they can purchase instead of Nokia. Furthermore, after the merger with Microsoft, Nokia may prove to be a stronger force in the market especially now that Nokia will be able to have financial backings from Microsoft to invest in new technology innovations.

In addition, when we use mobile phones while we are driving, we will get in an accident. Hence, bargaining power of buyers is high. Thus, mobile phone industry has become very price sensitive giving very high bargaining power to buyers over Nokia.

Moreover, Microsoft does not have any experience in the Smartphone industry and this may prove to be a potential challenge if they wish to continue competing with Apple and Samsung.

Big firms may retaliate and try to prevent companies from entering the market by giving out special deals or lowering price to the point where it is not viable for new entrants to compete.

Networks and payment[ change change source ] The network is the company that provides the phone service. Smartphone are highly perishable products that depreciate quickly in the market.

They send electromagnetic microwaves from base station to base station. The chart above shows the operating profits from the sale of mobile phones among the main vendors.

Mobile Phone and New Entrants Essay Sample

Conclusively, the threat of competitive rivalry is very high for Nokia as they are considerably behind others in the smartphone industry.

It is determined by a number of factors such as market share, growth rate, competitor pricing, etc. It has no life, no "snap. This will help them to develop loyalty among its customers. Generally, the threat of substitutes is low in the smartphone industry as there are not definite products that can readily substitute the smartphone.

There are two main ways to pay for mobile phone calls: Nokia has many competitors in the phones markets; it used to be in the first place however it decreases from its position and left the competition to 2 big Companies such as Apple and Samsung.

Sometimes the radio connection to the cell is lost, for example when you go underground. Consumers rely heavily on Smartphone and would not be able to find a close substitute that has all the function of a mobile phone. In this force, the company should have well understanding and be aware of it as one of the factor that can easily change the company success from gaining to failing.

Due to the availability of such information, the consumers may compare and choose the different phone models available hence, power of buyer is high.

The difference is in communication protocol. Nokia face competitors threat from market leaders such as Airtel, Vodafone and also from new entrant Aircel which has been successful to gain market share within a short period. To differentiate its product from the competitors it has to use various strategies such as mass marketing.

Since mobile phones today offer so much to the buyer, their substitution is almost impossible. Get Full Essay Get access to this section to get all help you need with your essay and educational issues. Each of us is qualified to a high level in our area of expertise, and we can write you a fully researched, fully referenced complete original answer to your essay question.

It makes it hard -- but not impossible. The mobile services were commercially launched in India in August In the initial years the mobile phone companies had to see a bad time as. The threat of new entrants into the mobile phone industry is not very high.

There are a number of reasons for this.

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The first reason is that the technology needed to produce the latest generation of smartphones is very advanced, making it difficult for new entrants to differentiate themselves. Save Essay ; View my Saved Essays ; Downloads: 27; Grade level: High School; Millions of people own a mobile phone these days, and ever since they have been around scientists question the fact of they are safe or not.

This is where science fails us. The problem is that mobile phones are still too new to know the long-term effects on 3/5(5). Free Essay: Porter’s Five Forces on Smart Phone industry Threats of New Entrants 1. The Smartphone industry is a well established market and the threats of a.

Mobile Phone and New Entrants Essay Sample. Industry Analysis (i) Threat of new entrants. Based on case analysis, we indicate that the threat of new entrants for TomTom is.

Mobile Phone and New Entrants Essay Sample. Industry Analysis (i) Threat of new entrants. Based on case analysis, we indicate that the threat of new entrants for TomTom is considered as medium or moderate.

Mobile phone and new entrants essay
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